Forward-thinking
African music,
shipped worldwide.
NERSI RECORDS is the label arm of NERSI RADIO — born in 2024 out of a simple frustration: too many brilliant African artists were building careers 12 time zones away from the industry that's supposed to serve them. So we built a home.
A home for Afrobeats, Amapiano, Afro-Fusion, Hip-Hop and Dancehall artists who are ready to move borders. We handle distribution to 150+ DSPs, on-air rotation on our 24/7 station, editorial pitching, AI-powered Sora clips for TikTok, and campaign design tuned for the algorithm era.
What we don't do: take your masters. What we'll never do: dilute the sound that got you here. You keep ownership. We share the upside. That's the deal — and it's the only reason we're here.
Africa-first · Artist-owned · Algorithm-ready.
A label for artists who want the world, without losing the culture.
We sign artists born on the continent and its diaspora, then ship them everywhere Spotify, Apple Music and TikTok exist.
You keep your masters. We share the upside on distribution and promotion — never the copyright.
Every signing gets AI Sora clips, TikTok-ready shorts, editorial pitching, and NERSI RADIO on-air rotation baked in.
The moment your record clears QC, it lands on NERSI LIVE ROTATION — global reach without the gatekeepers.
NA MONEY
LTO KING
The most-streamed release on NERSI RADIO this week. Rotates automatically every 7 days based on real trending data — no editorial gatekeeping.
Wax that travels.
The red-and-black NERSI RECORDS block mark rides on our vinyl reissues, merch drops and press releases — a quiet nod to the label's soul-and-hip-hop roots while the primary logo carries the future-forward, DSP-native identity.
Artists we ship.
Send us a record we can't stop playing.
Independent, unsigned, or already moving — if your record deserves the algorithm, we'll tell you honestly. Upload a link (SoundCloud, Dropbox, private YouTube) and give us a few lines about who you are.
Press & sync
Journalists, sync agencies, playlist editors — reach us for interviews, exclusives and licensing clearance.
press@nersiradio.comA&R inquiries
Managers, publishers, distributors — for signings, catalog acquisitions and imprint deals we're at
ar@nersiradio.com